And A Quick Observation:
I’ve found that as a general rule, the more complex (and messy) the benefits attribution model built upfront, the more likely the project is going to be a mess down the line (scope creep, role disclarity, delays and cost runs).
And A Quick Observation:
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About the Author: Brendon Baker
Brendon is a leading expert in strategic framing and inside-out change. He has led and guided over $11 Billion in transformative projects and programs, from transformations to teddy bears. He is the author of the best-seller Valuable Change, and niche top seller Creating High Value PMOs. Brendon now spends his time helping leaders cut through the noise to focus on what matters; working with them to create new realities.